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Pages: create, publish, and manage how each page appears in search.

Pages: create, publish, and manage how each page appears in search.

Open Website → Pages for standalone pages: a Buyer’s Guide, a relocation page, anything with its own address. Focused pages for an enquiry or guide download live under Marketing → Lead generation.

Creating and editing

Create a page with a title — it arrives as a draft at /its-title and opens in Design. Choose Start writing to add your first text section, or + Add section to choose from a few useful starting points. You can search or Browse all sections for the complete library. Build your page from the same sections as your homepage: text, valuation forms, featured listings, mortgage calculators and guides. Working together adds editable service or process steps; Personal contact invitation adds a message and a button that opens your contact form. Use Preview on site in the page’s action menu to review it privately. Choose Publish on its row when it is ready, or Publish page in Design for a page that is still a draft. Publishing section changes and saving a page’s publication setting are separate from your whole website’s visibility. After publishing, choose Add to menu in Pages or Add to website menu in Design so visitors can find it. Existing links stay in place. To reorder or remove links, open Design → Navigation. Menu placement is optional; you can also share a page’s address directly. Unpublishing or deleting a page removes its menu link so visitors are not sent to an unavailable page. To unpublish a page, open its More actions menu and choose Unpublish.

Check that visitors can open it

The status in Pages tells you the next step:
  • Draft — the page is not available to visitors.
  • Saved for launch — the page is published, but your website is still coming soon. Choose Review site visibility, select Live in Settings and save.
  • Not public — choose Review billing to check the account’s access.
  • Live — the page is available under its public address. Open that address in a private browser window to check the visitor experience before sharing.
An active, verified domain assigned directly to a page can serve it separately while the main website is coming soon. See Landing pages.

How a page appears in Google

Every page has a Search result editor — a sentence or two describing the page, shown with an example search preview. Write a useful, accurate description; search engines may choose different text. Adding a description does not guarantee a ranking or a click.

Templates

If your theme offers alternate page templates, choose More actions → Page layout. Standard page suits most pages. A landing-page layout moves the page into Marketing → Lead generation after you confirm; its address, content and publication status stay the same. Custom layouts remain available for developers.